Takarazukushi no Shiro ("White of Abundant Treasures") is Itoen's premium usucha matcha — officially favoured by the Urasenke School Konnichian Zabosai Iemoto, one of Japan's three foremost tea-ceremony lineages. Carefully selected tea leaves are stone-milled to reveal a deep, resonant umami balanced by a refined touch of bitterness. This is the matcha to serve when honouring guests.
Key Features:
• Urasenke School Iemoto Favoured (裏千家家元御好) — highest tea-ceremony endorsement in Japan
• Usucha (thin tea) grade — premium hosting matcha
• Stone-milled (ishiusu-biki) — complete leaf character
• 30g bag format — tea-ceremony and home use
• Crafted in Japan by Itoen
Preparation:
1. Sift 1.5 tsp matcha into a bowl
2. Add ~70ml hot water at 80°C (175°F)
3. Whisk in an "M" motion for 15 seconds until creamy foam forms
Storage: Refrigerate after opening, consume within 1-2 months.
Key Features:
• Urasenke School Iemoto Favoured (裏千家家元御好) — highest tea-ceremony endorsement in Japan
• Usucha (thin tea) grade — premium hosting matcha
• Stone-milled (ishiusu-biki) — complete leaf character
• 30g bag format — tea-ceremony and home use
• Crafted in Japan by Itoen
Preparation:
1. Sift 1.5 tsp matcha into a bowl
2. Add ~70ml hot water at 80°C (175°F)
3. Whisk in an "M" motion for 15 seconds until creamy foam forms
Storage: Refrigerate after opening, consume within 1-2 months.
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