The texture is light, close to water. Dabbed around the corners of the mouth and pressed in, it disappears almost at once, and what the fingertips find is bounce.

【Concentrated around the mouth】
The brand places this one squarely on firmness around the mouth. Talking, eating, laughing: the area moves all day, and it is where many people first look.

【Speed is its character】
The brand's own word for it is fast-acting: it reaches the stratum corneum quickly, with no waiting around for it to sink in. Useful on a rushed morning.

【Firmness that springs back】
The goal is the kind of firmness that bounces back under a fingertip, not skin pulled tight.

【Four ingredients】
Water, 1,2-hexanediol, hydrolysed elastin, phenoxyethanol. Four entries on the list, with elastin positioned here as a moisturising ingredient.

Suitable for: anyone concerned with signs of age around the mouth; anyone who wants a targeted serum added to an existing routine; anyone who likes a light texture.

How to use: after cleansing and toner, take a suitable amount on the fingertips, press it around the mouth first, then smooth what is left over the rest of the face and finish with emulsion or cream.

Patch-test on the inner arm before first use. If redness, itching or stinging occurs, stop use and consult a dermatologist.